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site improvements

personally i think the site looks and plays really well, the issue i believe is with the optimization of the site, in regards to google and search engine placement, it requires some meta tag and keyword density work doing within the sites coding structure which is xhtlm5 and c s s Casscading style sheets, this is done in a way for the algorthyms of the search engines to collect data on from the coding structure of the site which is not saw by the end user, ie if you key in uk poker in google for example you will not find skypoker in on the first page, considering there is some were in the region of 100,000 searches for uk poker every day that is alot of potential new customers the site is missing out on, this can be gained in other ways as well, another simple way is to submit articles into google news, inturn over a period of time this will increase the sites inbound links from other websites which if done correctly and on authority sites for the subject matter ie pokerstars, dtd g casino etc it will increase your positions naturally for say around 10-20keywords that are poker  related or even sports related for the rest of sky bet which in  turn will boost your general income due to creating a wider customer base, considering poker is one of the fastest growing sports around with a lot of youngsters starting the game it would be an ideal thing to do. For example betfair the biggest online gambling website takes around 10,000,000 in bets per premiership football match, there is not really any reason why sky bet could not do the same especially if they start the exchange platform system which is pretty unique to betfair and betdaq,they use a very similar platform to the london stock exchange. But again that would be a massive site overhaul.
Another good way to increase natural page rank is to publish articles in wikipedia with perminant links to the sky poker bet site, as this is the online powerhouse for true detailed encyclopedia. Also exchange rss feeds for up to the minute related content.

regards


robin

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